nick Android

Video and game platform

Overview

Designing for Nick products on the Android platform required finding just the right balance between custom kid-friendly UI and existing Google Design patterns. Injecting moments of surprise and delight during an otherwise utilitarian content platform forced me to take off my "big kid hat" and rethink everything I thought I knew about product design.

My role

• Lead UX Designer
• UI Design
• Interaction Design
• Prototyping & User Testing

UI Design System

When we watch TV, we want to do as little "leaning-in" as possible. Designing a system that made browsing shows, seasons and episodes simple and fluid was key for an optimal viewing experience. A 'Choose Your Faves' feature during onboarding put kids in charge of the content programming. For non-readers, a color story added an additional affordance for recognizing their favorite characters and shows.

Optimizing for kids

Large Touch Targets

Affordances like BIG tap targets help users with underdeveloped dexterity.

Skeuomorphic UI

Buttons that look like real world buttons are recognizable and tempting to touch.

Animated Transitions

Kid users need extra navigational context to get from A to B and back.

Google Food Search

wu.

Kids Search

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